Amazon Launches Smart Phones 2012 'Kindle Fire'

Amazon.com Inc. will launch a smart phone in the fourth quarter of 2012, Citigroup said to see the supply chain distribution in Asia.

In a research note on 17 November, Citigroup said today that online retail giant is developing a phone with the world's top cellphone maker Foxconn International Holdings Ltd.

"With the success of the Kindle e-Reader for the last 3 years, and is predicted to Kindle Fire reap success in the tablet market cheap, we see this is concrete progress Amazon's future," said the brokerage firm.

Citigroup expects to pay the cost of non-Amazon reengineering to Foxconn, but the Taiwanese company Hon Hai Precision Industry Co. Ltd. is now really makes the device and some components.

Brokers expect Amazon to adopt smart phones Texas Instruments and Qualcomm.

"We expect Amazon to be a smart phone device based on the middle to lower the processor," said the broker. The total cost of the Amazon to make the phone worth $ 150 - $ 170.

Amazon just launched Kindle Fire tablet with components from Texas Instruments, Samsung Electronics, LG Electronics and Hynix Semiconductor.

Kindle Fire was first sold on November 14 and Amazon expects to sell five million devices in the fourth quarter and five million devices over the next year.

"We believe Amazon is now aiming for Mobile Media (tablet) Media and limit consumption of products."

Amazon's stock closed at $ 204.5 on Thursday on the Nasdaq and rose about 1 percent on Friday before the trade market.

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